Job Description

Job Description

Job Description

Our digital and advertising agency, based in Chicago, is looking for a Media Planner/Buyer with experience in TV, traditional, and digital media planning and buying.

This role presents a unique opportunity to take on significant responsibilities and drive client growth through research- and data-driven recommendations. The agency serves various sectors, including home improvement, senior living, tourism, and manufacturing.

Location: Chicago, IL, Magnificent Mile

Key Responsibilities:

• Developing and executing media strategies for traditional consumer media platforms and digital media
• Utilize strong mathematical and analytical skills, proficient in media math, syndicated research tools, and target audience strategies.
• Communicate effectively through verbal, written, and presentation skills.
• Create actionable media plans that leverage marketing opportunities.
• Manage the RFP process and negotiate with external vendors and partners to meet campaign objectives.
• Handle day-to-day media planning tasks, including media authorizations, specifications, order entry (Freewheel/Strata system), verification, and documentation.
• Track and analyze campaign performance, providing optimization recommendations based on insights.

Requirements:

• Proficiency in Excel and media buying software.
• Understanding digital media channels (SEM, display, paid social) is advantageous.
• B2B experience is a plus.
• Strong negotiation skills with a focus on client interests.
• Reliable, solution-oriented approach to problem-solving.
• Excellent communication and interpersonal skills, with a genuine ability to connect with others.
• Bachelors degree.
• The ability to work in the office (4 days a week and one day WFH (Friday)
• 2 years of agency media buying experience

Why consider this opportunity

• An opportunity to grow your career in a dynamic, entrepreneurial environment.
• A chance to influence the company's direction and service offerings, with your ideas having a real impact.
• A collaborative leadership team that values and supports its employees.

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